SEO report of dstwatercooler.com
Redirected to www.thedstwatercooler.com/
DST
www.thedstwatercooler.com/
DST a Communication solutions company
Tasks
- Avoid using deprecated HTML tags.
- Implement the viewport meta tag.
SEO
URL
Domain : www.thedstwatercooler.com/
Character length : 26
Title
DST
Description
DST a Communication solutions company
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.
Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!
Social
Social Engagement
Linkedin25
Facebook Share0
Facebook Comments0
Content
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
DST
Character length : 3
Improve! The website address (title) should be between 10 and 70 characters in length.
Character length : 3
Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 12%
Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
|---|---|---|---|---|---|
| 1 | 0 | 12 | 4 | 9 | 0 |
Heading structure in the source code
- <H1>
- <H4> Re-engaging customers by email
- <H4> Consumer Centric Marketing
- <H4> Why 'The Water Cooler'?
- <H4> Hands on with Google Glass
- <H3> Top tips for promoting your business away from the internet (when its appropriate)
- <H3> People are people
- <H3> Know, think, feel, talk, do
- <H3> How Data and Research can work together– answering the WHAT and the WHY
- <H3> Traditional Print: Why It's Still Important
- <H3> Two-Thirds Of Marketers Aren't Getting The Right Amount Of Data
- <H3> Want To Improve Email Open Rates? Here's How
- <H3> Direct Mail: Essential Or Not?
- <H3> Using Direct Mail Marketing In Today's Digital World
- <H3> Don't believe the hype?
- <H3> Top 5 most viewed articles
- <H5> Mixing up the channels shows further advantages
- <H5> City Dashboard
- <H5> Marketers-Be Happy
- <H5> You're going to get a number...what will it be?
- <H5> A Short History of Print Part 2
- <H3> Latest from twitter
- <H5> Brought to you by DST
- <H5> Subscribe to newsletter
- <H5> Helpful links
- <H5> Follow Us
Word cloud
- dst7
- marketing6
- how6
- dst_uk6
- email5
- mail5
- direct5
- digital5
- communications4
- feedback4
- centric4
- data4
- customer3
- time3
- consumer3
- glass3
- days3
- great3
- important3
- make3
- people3
- ago3
- marketers3
- print3
- google3
- getting3
- future3
- today's2
- happy2
- emotional2
- rates2
- top2
- new2
- world2
- here's2
- re-engaging2
- information2
- all2
- using2
- most2
- improve2
- real2
- want2
- open2
- get2
- twitter2
- applied2
- segmentation2
- amount2
- follow2
- two-thirds2
- customers2
- hype2
- away2
- right2
- communication2
- hands2
- cooler2
- water2
Keyword matrix
| word | title | descriptions | heading |
|---|---|---|---|
| dst | |||
| marketing | |||
| how | |||
| dst_uk | |||
Two Word cloud
- find out6
- out more5
- open rates2
- want to improve2
- using direct2
- marketing in today's2
Three Word cloud
- two-thirds of marketers aren't2
- hands on with google2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 28 images on this web page.
Alternate attributes for the following 13 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Alternate attributes for the following 13 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
- http://blocwhite7.com/.. /23738.png?trk_user=23738&trk_tit=jsdisab...
- http://www.thedstwatercooler.com/.. /tw.png?w=20&h=20&mode=crop&scale=both (1 occurrences)
- http://www.thedstwatercooler.com/.. /linkedin-icon-9d6596793646f50011153976fc... (1 occurrences)
- http://www.thedstwatercooler.com/.. /rss.png?w=20&h=20&mode=crop&scale=both (1 occurrences)
- http://www.thedstwatercooler.com/.. /TWC-logo_new2.png?w=442&h=60&mod...
- http://www.thedstwatercooler.com/.. /email.png?w=600&h=262&mode=crop&...
- http://www.thedstwatercooler.com/.. /mktg.png?w=600&h=262&mode=crop&a...
- http://www.thedstwatercooler.com/.. /water-cooler.png?w=600&h=262&mod...
- http://www.thedstwatercooler.com/.. /glass_no_subtitle1.png?w=600&h=262&a...
- http://www.thedstwatercooler.com/.. /dst-reverse-use-.jpg?w=80&h=65&mode=crop...
Readability
Flesch–Kincaid Grade Level
5.40
Flesch Reading Ease
67.20
Coleman Liau Index
12.00
Automated Readability Index (ARI)
4.20
Dale–Chall Readability
5.60
SMOG Index
8.90
Spache Readibility
5.00
Number of letters
3071
Number of words
644
Number of sentences
103
Average words per sentences
6
Number of syllables
1015
Syllables in words
1000
Average syllables in words
1.58
Number of words in first three syllables
101
Percentage of word / syllables
15.68
Words not in Dale-Chall easy-word list
214
Words not in Spache easy-word list
180
Technologies
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.
Speed test
Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!
Speed test – Javascript
Javascript
Error! Too many javascript files found which slows down the page load on the website.
- http://www.thedstwatercooler.com/WebResource.axd?d=YzZfg0SUSsraNOZ1rgwckVnuM8mtbgPcH9Yx31JTp6gZqkxRvhXMfjRa0WM2D7ps-s1QN8Ks9TkYmpYOb4OqDP_9w2Tzaxhssd37dSYxUzg1&t=635793063671809273
- http://www.thedstwatercooler.com/scripts/jquery.cookie.js
- http://www.thedstwatercooler.com/scripts/jquery.cookiecuttr.js
- http://www.thedstwatercooler.com/scripts/bootstrap.min.js
- http://www.thedstwatercooler.com/scripts/scripts.js
- http://www.thedstwatercooler.com/scripts/frd/jquery.carouFredSel-6.2.1-packed.js
- http://www.thedstwatercooler.com/scripts/jquery.validation.net.webforms.min.js
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.
Speed test – CSS
CSS
Error! Too many CSS files detected that slows down the page load.
- http://www.thedstwatercooler.com/css/bootstrap.min.css
- http://www.thedstwatercooler.com/css/styles.css
- http://www.thedstwatercooler.com/media/46214/blue-theme.css
- http://www.thedstwatercooler.com/media/81742/primary-colours.css
- http://www.thedstwatercooler.com/css/primary-colours.css
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.
Speed test – Compression
Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.
Speed test – Browser cache
Browser cache
The browser cache is set correctly for all elements.
Speed test – Images
File size of all images combined
0.00
Image optimisation
All images are optimized.
Links
We found a total of 62 different links.
Internal links: 47
External links: 15
Internal links: 47
External links: 15
External links:
Internal links:
Website security
IP
109.108.141.180
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.
Sites on same ip
Icons
Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.
Typos
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